DIM
DIM, or Dive into Music, is a school and creative community for people who live and breathe music. In DIM, which also means "home" in Ukrainian, folks learn, play, connect, and find the creativity that lies within. We developed the brand, grounding it in freedom of self-expression, finding your flock, and ingraining that feeling into the identity and the website.
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Brand
We created a colorful and playful brand to celebrate non-formal music education and the power of community. Inspired by the graffiti tags, DIM identity now carries the aesthetic of boundless energy and self-expression. Juicy colors and noisy textures emphasize the freedom of being oneself.
Website
A website is focused on delivering DIM's promise to "find your circle." It's friendly, easy to navigate, and fun to scroll through. Every page invites people to join the journey of making music and finding one's voice or sound.